Home News Chevy rolls into the Texas State Fair

Chevy rolls into the Texas State Fair

Chevy is the official vehicle of State Fair of Texas and a whole lot more

Chevrolet – as the Official Vehicle of the State Fair of Texas, is just about everywhere you go at Fair Park this year.  They are showcasing their 2019 Silverado SEMA concept trucks in the Truck Zone, exhibiting the full line of Chevy SUVs and cars in the Automobile Building, offering a real ‘Ride and Drive’ experience for fairgoers in Chevrolet Park and sponsoring daily entertainment on the Chevrolet Main Stage.

 2019 Silverado High Country Concept
2019 Silverado 1500 SEMA Concept Trucks

In the Truck Zone, Chevrolet is gearing up for the annual SEMA (Specialty Equipment Marketing Association) Show in Las Vegas this Fall, by showing off a group of their new 2019 Silverado 1500 concept full-size trucks going to the SEMA.

Accessorized with available dealer performance parts and accessories – enhanced by available (Chevrolet approved) aftermarket products – these trucks present a variety of new truck personalization options for Silverado buyers.


Silverado High Country Concept – Features high styling, functionality and enhanced performance like the new Power-Up Down tailgate.  Starting with a two-inch suspension lift and concept bronze exterior accents, including the grille and 22-inch wheels, it adds Chevy accessory and performance parts like:

  • Six-Piston Brembo Front Brake Upgrade System with Color-Matched Rear Calipers.
  • 2L Cat-Back Dual Exit Exhaust Upgrade System.
  • 2L Cold-Air Intake Upgrade System.
  • Chevrolet Performance cold-air intake.
  • Underseat organizer.
  • Center console lockable storage box.
  • Rear-seat infotainment system with DVD player.

An aftermarket Embark Power Max Retractable Tonneau Cover finishes the High Country.

2019 Silverado High Country Concept
2019 Silverado High Country Concept
Silverado LTZ Concept – Is equipped as a Z71 featuring trailering technologies available from Chevrolet along with performance parts for the 5.3L V8 engine.

Some of the performance parts and accessories from Chevrolet include:

  • 3L Cold-Air Intake Upgrade System.
  • 3L Cat-Back Single Exit Exhaust Upgrade System with Chevrolet Bowtie Logo Tip.
  • Six-Piston Brembo Front Brake Upgrade System with Color-Matched Rear Calipers.
  • Trailering Camera Package: a removable accessory camera which when mounted to a trailer can be viewed through the vehicle’s center stack display.
  • 22-inch chrome multi-spoke aluminum wheels.
  • Illuminated Black Bowtie Grille Emblem.
  • Chrome wheel-to-wheel six-inch rectangular assist steps.
  • All-weather floor liners with Z71 badge insert.

Like the High Country, it is also equipped with the aftermarket Embark Power Max Retractable Tonneau Cover.

Silverado LTZ Concept
Silverado LTZ Concept

Silverado RST Off Road – Presents a sporty monochromatic styling to this extreme trail-inspired concept in Cajun Red that incorporates a two-inch suspension lift from the factory and a new Off-Road Appearance Package offered through dealers. The package features a sport bar, off-road assist steps and a soft, roll-up tonneau cover. The concept also features auxiliary lighting from Baja Designs.

Accessories and performance parts from Chevrolet include:

  • Two-inch Suspension Lift.
  • 3L Cold-Air Intake System.
  • Soft roll-up tonneau cover with the Chevrolet bowtie logo.
  • Sport Bar Package with the Silverado logo.
  • Sport assist steps.
  • 18-inch off-road wheels in Carbon Flash and off-road tires.
  • Illuminated Black Bowtie Grille Emblem.
  • Silverado Custom emblems in black.
  • Black tailgate lettering.
  • Side-mounted bed storage box.
  • Center console lockage storage box.
Silverado RST
2019 Silverado RST Concept

Aftermarket parts include:

  • Exhaust tips (two-piece) in carbon fiber by Borla.
  • Cat-back exhaust, 5.3L dual-split rear by Borla.
  • One-piece hard tonneau cover by UnderCover.
  • 200-watt powered subwoofer and 200-watt DSP Amp kit by KICKER.


Learn more about the 2019 line of Silverado 1500 trucks here:  https://www.chevrolet.com/upcoming-vehicles/all-new-2019-silverado/

Colorado ZR2 Bison

Do not miss taking a look at the 2019 Colorado ZR2 Bison on display in the Truck Zone.  This unique production collaboration between Chevrolet and American Expedition Vehicles (AEV) will be available in January.  See how performance parts from AEV gives the Chevy ZR2 rock crawling/desert running Colorado mid-size pickup capabilities that will challenge all comers.

Read our feature on the ZR2 Bison at inwheeltime.com here: http://ticket-1994427.inwheeltime.com/colorado-zr2-bison-by-aev-is-on-the-way/

Colorado ZR2
Silverado Medium Duty Trucks

Earlier this year, Chevrolet introduced their expanded line of Silverado medium-duty conventional cab trucks at the NTEA Work Truck Show.  Calling them the most ‘customer focused’ trucks in their segments, Chevrolet has 2019 Silverado 4500/5500/6500 chassis cabs with typical upfits on display in the Truck Zone.  If you use medium duty trucks in your business, you will be interested in the HD Silverado.

 2019 Silverado 4500HD, 5500HD and 6500HD
 2019 Silverado 4500HD, 5500HD and 6500HD
Chevrolet “Ride and Drive” at the Fair

As the Official Vehicle of the State Fair of Texas, Chevrolet is – again – offering their “Ride and Drive” opportunity for fairgoers to test drive some of the exciting Chevrolet cars and trucks on display at the Auto Show.

There are two tracks located in Chevrolet Park, northeast of the Top o’ Texas Tower and the Midway where you can drive Chevy trucks like Colorado or Silverado on the off-road course or take a spin in a Corvette or Camaro on the road track.  Take your choice.


So, after taking in the new Chevrolet trucks at the Truck zone and looking over the Chevy cars and SUVs in the Automobile Building, take a walk past the Midway – get a snack – and go drive a Chevy at the “Ride and Drive”.

In addition, Chevrolet is the sponsor of Fair’s free concert series where you can be entertained by 75 different headlines and regional musicians live – FOR FREE.  Check out the Chevrolet Main Stage performers here: https://bigtex.com/plan-your-visit/chevrolet-main-stage/.

2018 Texas State Fair

State Fair of Texas Auto Show

The State Fair of Texas Auto Show runs through October 21 at Fair Park in Dallas.  An integral part of the State Fair of Texas, it is the largest auto show in the State of Texas.  Automotive manufacturers have more than 400 of their latest vehicles on display in the Centennial and Automotive Buildings plus in the Truck Zone located directly outside the Automobile building on the fair grounds.  Go to https://bigtex.com/ for more information on the Fair.

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