Home News Nissan does Titan, Kicks and 370Z for SEMA 2018

Nissan does Titan, Kicks and 370Z for SEMA 2018


Nissan returned to the SEMA (Specialty Equipment Market Association) Show in Las Vegas this week with five diverse offerings created from the Titan XD full-size pickup, Nissan Kicks subcompact SUV and the Nissan 370Z Sports Coupe.

All are favorites of ours, so here is an overview of what Nissan created for SEMA 2018.


The Nissan Titan XD is well featured for customization into conceptual or actual special purpose vehicles. 

Since its debut in 2016, Nissan has created several concepts including the Titan Warrior in 2016, the Titan PRO-4X Project Basecamp in 2017 and the Titan Surfcamp earlier this year. 

For SEMA 2018, Nissan presents the Ultimate Service Titan and the Paws One Titan.

Nissan Ultimate Service TITAN

Introduced a couple months ago, this Nissan Ultimate Service Titan mobile response service vehicle is constructed from a Titan XD Diesel Midnight Edition five-passenger Crew Cab powered by a stock Cummins® 5.0-L V8 Turbo Diesel engine. This special purpose Ultimate Service Titan was built – and donated by Nissan for actual service with the American Red Cross in South Florida.

2018 SEMA Nissan
2018 SEMA Nissan

Building for the purpose, Nissan added to the Titan XD already extensive capability with an Icon lift kit, adjustable height shock absorbers, custom rod end bearings and patent pending Delta Joints for higher ground clearance and better ride quality off the road.  As the Ultimate Service Titan, it also features a heavy-duty bumper with Warn winch to clear obstacles and compression wheels with Nitto Grappler tires to overcome difficult terrain.

The B&S Customizing Bed Box is designed to be both a mobile command center and first aid unit for responders when the Ultimate Service Titan gets to the site of a disaster or other emergency.

2018 SEMA Nissan
2018 SEMA Nissan

The box is equipped with a roof top tray system with profession gear cases for rescue and aid equipment, solar panels for auxiliary power, wrap around awning for weather protection and LED lighting for night work.

On the inside, features include:  

  • Mobile command equipment
  • Desk, solar power generator and a built-in Wi-Fi hotspot
  • First aid supplies and cot for first responders to give on-site emergency care as needed
  • Refrigeration unit for transporting blood supplies to disaster site or hospitals in need
  • Equipment for collecting blood donations in emergencies or at Red Cross Blood Drives
  • Climate controlled interior with resting area, stove, microwave, sink and refrigerator for rescue and relief workers to use on site as needed


The newest Nissan Titan XD special purpose vehicle concept is the PAWS ONE Titan.

The 2018 Nissan Titan XD Gas PRO-4X animal rescue vehicle concept was created for the purpose of assisting stranded animals in the wake of disaster.  

PAWS ONE, making its debut at SEMA, was built by Hard Notched Customs in collaboration with Animal Rescue Rigs (ARR) a new animal rescue 501(c)(3) charity dedicated to providing support during and after natural disasters.

As with other purpose-built Titan XD concepts, PAWS ONE builds from its comprehensive four-wheel drive and off-road capabilities.  

For high water rescues, it is outfitted with a 6-inch lift kit and topped with a military-grade, Zodiac raft designed for search and rescue missions.   PAWS ONE runs on 37-inch mud terrain tires mounted on 18-inch wheels.  At the front, a nose protection unit tops a heavy-duty bumper integrated with a 12,000-lb. winch system for rescue and recovery. 

2018 SEMA Nissan

Also included are a special bed and roof rack for weight bearing and storage.  A BedSlide carries critical medical supplies and recovery tools making them easily accessible.  A comprehensive lighting system provides all-around illumination for rescuers to locate and assist stranded animals at night.

PAWS ONE is scheduled to be deployed under the name of PAWS TWO in 2019. Once in service, PAWS TWO is intended to be operated by highly skilled search and rescue staff along with experts trained to operate specialized vehicles. 

For additional information on PAWS ONE and Animal Rescue Rigs, visit https://animalrescuerigs.com/  or to see the complete lineup of Nissan Titan XD trucks, go to:  https://www.nissanusa.com/vehicles/trucks/titan-xd.html

Nissan Kicks Sound Machine

The Kicks Sound Machine is built off the Kicks SR and includes its class-exclusive1 Bose Personal Plus sound system with eight speakers, proprietary Bose signal processing and a pair of lightweight 2.5-inch Bose® UltraNearfield neodymium speakers located inside the driver’s seat head rest.

Fabricated by Vehicle Effects in Hollywood – it has been turned into a sound machine with the following: 

  • Eight Bose Virtually Invisible 791 speakers, custom built composite panel and speaker housing, three Bose F1 1,000W powered subwoofers, and two Bose RoomMatch Utility RMU206 speakers
  • Hidden speakers under a pneumatic roof panel, with one Bose PowerMatch PM8500 configurable amplifier, one Bose ControlSpace CC-64 controller, and one Bose ControlSpace ESP-880 sound processer with ethernet card
  • Three Bose Panaray MA12EX loudspeakers
  • Pneumatically-controlled speakers hidden under the vehicle
  • Professional disk jockeying equipment, including articulating rear drawer (reveals DJ controls), one Pioneer DJM-900NXS2 DJ Mixer, two CDJ-2000NXS2 Pro-DJ multi players

And because this Kicks Sound Machine really rocks, added Custom 18-inch aluminum-alloy wheels

Learn more about the new Nissan Kicks here:  https://www.nissanusa.com/vehicles/crossovers-suvs/kicks.html

2018 SEMA Nissan
2018 SEMA Nissan

Nissan 370Z Project Clubsport 23

Celebrating the iconic 370Z, the Nissan Project Clubsport 23 took an older Nissan 370Z NISMO and replaced the original 350-horsepower 3.7-liter VQ37VHR engine with a factory fresh 3.0-liter VR30DDTT twin-turbo V6 rated at 400 hp.

Extensive enhancements were made to the suspension, steering, braking and cooling system. Exterior and interior modifications include custom body panels and Gloss Burnt Orange body wrap, along with a full roll cage and diamond-pattern upholstery offering a contemporary throwback to the diamond pattern vinyl used in the original 240Z.

2018 SEMA Nissan

Finishing, the Clubsport 23 runs on NISMO-branded RAYS cast aluminum-alloy 18×10.5-inch wheels and Hankook RS4 285/35R18 high performance tires.

Chris Forsberg Formula DRIFT 370Z

Also on display in the Nissan SEMA exhibit is three-time Formula DRIFT Champion Chris Forsberg’s instantly recognizable Nissan 370Z – the essence of “show and go” with its twin-turbo VQ engine tucked under the carbon fiber body panels.

Learn more about the 2019 Nissan 370Z here: https://www.nissanusa.com/vehicles/sports-cars/370z-coupe.html

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